Friday, 2 December 2016

Questions for our focus group

Given how we are not presenting the focus group, but instead having someone else (whom doesn't know our products very well) host the session, we have made sure to come up with some evaluative and precise questions in order to ensure that we are able to collect the very best and most useful results.


The reasoning behind such specified and carefully thought out questions is so that participants are encouraged to give worthwhile and detailed answers, rather than just 'yes' or 'no' statements. We are not looking for validation, but instead ways in which our three products can be further developed for the most successful outcome.

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